The DropMay 13, 2024via OpenAI Blog

Spring Update

Why it matters

OpenAI democratizes its latest model by rolling GPT-4o to free users, shifting the competitive landscape for consumer and enterprise AI access. This is a direct play to lock in user base before competitors scale.

Key signals

  • GPT-4o released to ChatGPT
  • Advanced capabilities made available to free tier users
  • Published May 13, 2024
  • Expansion of model availability beyond paid tiers

The hook

OpenAI just made GPT-4o free. Here's what changes for 200M ChatGPT users.

Introducing GPT-4o and making more capabilities available for free in ChatGPT.
Relevance score:78/100

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