20 minutes with the CEO of ElevenLabs, now reportedly valued at $22B
$22B. That's ElevenLabs' new reported valuation—and the CEO just told us why AI voice will soon need a disclosure label.

Why it matters
ElevenLabs, a critical infrastructure player powering AI voice in enterprise customer service, is now valued at $22B. The CEO's stance on transparency and disclosure signals how a maturing AI voice market is thinking about adoption and user expectations.
The key facts
7 to knowElevenLabs valued at $22B (reported)
Powers AI voice for customer service deployments
CEO advocates for business disclosure of AI voice use
Interview conducted September 24, 2026
Company powers AI voice in customer service deployments
CEO advocates for disclosure of AI voice use to consumers
Implicit signal: disclosure expectations will fade as AI voice becomes standard
Go to the source
TechCrunch AItechcrunch.com
Publisher excerpt: ElevenLabs powers the AI voice on the other end of a lot of customer service calls, and its CEO told me this week that businesses should probably tell you that — at least until getting a machine is what everyone expects anyway.