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66% Of SEOs Say AI Mode Won't Replace Google Search - Search Engine Roundtable

Google just turned Search into an agent platform. 66% of SEOs think it won't replace Search itself—but that's the wrong question.

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The KeyNews take

Why it matters

Google's I/O announcement integrates AI agents directly into Search, fundamentally shifting how users interact with results and enabling in-search app building. This represents a major product evolution that redefines Search as an agentic platform, not just a query-answer interface.

The key facts

5 to know
  1. Google added AI agents to Search at I/O 2026

  2. Search box redesigned for first time in 25 years

  3. Users can now build custom apps within Google Search

  4. 66% of SEOs believe AI mode won't replace traditional Search

  5. Agentic coding capabilities integrated into Search interface

Go to the source

Reuters Technologynews.google.com

Publisher excerpt: 66% Of SEOs Say AI Mode Won't Replace Google Search Search Engine Roundtable Powered by A.I., Google Changes Its Search Box for the First Time in 25 Years The New York Times Google Search Goes Agentic—and Doesn’t Need You Anymore WIRED Google lets you build your own app within Google Search with…
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