A need for speed - how SharkNinja has embraced change with agentic AI
SharkNinja's CIO is running agents across customer service and operations with Salesforce Agentforce—a mid-market deployment case study with real workflow scope.

Why it matters
A concrete enterprise deployment of Salesforce Agentforce in a consumer-goods operations environment; practitioners see what agent adoption looks like at scale beyond pilots, and where the friction points land.
The key facts
5 to knowSharkNinja CIO Velia Carboni leading agent deployment
Agentforce used in customer service and operational workflows
Salesforce as the platform (Agentforce)
Described as 'agentic race forward'—multi-workflow scope, not a single pilot
Published Sep 2026 (recent)
Go to the source
diginomicadiginomica.com
Publisher excerpt: CIO Velia Carboni is helming an agentic race forward with Salesforce.