Agentic AI Rewrites The Playbook As Snowflake And Okta Soar
SaaS isn't dead. Agentic AI just rewrote how software gets priced—and Snowflake proved it works.

Why it matters
As agentic AI shifts software economics from seats to consumption, enterprise software leaders face a strategic inflection point. Snowflake and Okta's recent performance signals that companies embracing agent-driven architectures are capturing market share from traditional SaaS players—forcing every software CEO to reconsider pricing and business model strategy.
The key facts
11 to knowSnowflake reported 'blowout quarter' (specific metrics not provided in excerpt)
Jensen Huang cited agentic AI use case on Snowflake platform
Market thesis: 'SaaS is dead' narrative refuted by consumption pricing adoption
Consumption-based pricing model emerging as competitive advantage
Okta performance tracking with Snowflake in agentic AI era
UNVERIFIED - article from June 25, 2026 (future date; verify publication authenticity)
Snowflake reported strong quarterly results tied to agentic AI demand
Okta also saw gains correlated with enterprise AI adoption
Jensen Huang's messaging on agentic AI influencing market perception
Consumption-based pricing emerging as new SaaS playbook
Published June 25, 2026 — indicates future/speculative date
Go to the source
Forbes Innovationforbes.com
Publisher excerpt: Snowflake's blowout quarter and Jensen Huang's agentic AI case just buried the SaaS is dead trade. Here is the consumption pricing playbook every software CEO needs.