Apple’s New ChatGPT-Like Siri App Will Have Auto-Deleting Chats - Bloomberg.com
Apple's standalone Siri app launches with auto-deleting chats—a privacy-first play in the consumer AI wars.

Why it matters
Apple is shipping a ChatGPT competitor with privacy-by-design (auto-deleting chat history), signaling a differentiation strategy around data retention vs. OpenAI's persistent conversation model. This matters for founders building consumer AI products: the privacy angle is becoming table stakes.
The key facts
10 to knowStandalone Siri app launching at WWDC 2026
Auto-deleting chat history feature
Beta launch despite 2-year development delay
Positions Siri as ChatGPT-like alternative
Privacy-first differentiation vs. OpenAI
Standalone Siri app launching in beta
Two-year development delay
Announcement expected at WWDC 2026
Direct ChatGPT competitive positioning
Privacy-first design approach
Go to the source
Reuters Technologynews.google.com
Publisher excerpt: Apple’s New ChatGPT-Like Siri App Will Have Auto-Deleting Chats Bloomberg.com WWDC 2026 Preview: Apple Readies Siri Overhaul, AI Updates, and More eWeek Standalone Siri app to offer auto-deleting chat history, launch with beta label: report 9to5Mac Apple Invites AI Speculation Ahead of Milestone…