Asos users report concerns after receiving push notification from cyber criminals
Ransomware group sent push notifications to thousands of Asos customers—a brazen extortion tactic that exposes how cloud breaches hit consumers directly.
Why it matters
A cyber criminal group compromised Asos's Snowflake data warehouse and notified UK customers via push notification—a rare public extortion move that underscores cloud data exposure risks and the operational visibility of breaches in consumer-facing businesses.
The key facts
9 to knowAsos Snowflake instance compromised by cyber criminal group
Extortion notification delivered via push notification to UK customers
Breach discovery: October 2026
Attack method: direct notification to affected users (unusual tactic)
Data exposure: customer data stored in Snowflake cloud warehouse
Attackers sent direct push notifications to UK customers
Breach disclosed via attacker notification, not vendor advisory
Implies ransomware extortion or data exfiltration demand
Published October 6, 2026
Go to the source
ITProitpro.com
Publisher excerpt: A cyber criminal group has notified customers across the UK that it compromised an Asos Snowflake instance