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ChatGPT's web traffic share dropped from 78% to 54% in one year as Gemini quietly tripled its reach

ChatGPT's web traffic share collapsed from 78% to 54% in one year. Gemini tripled to 27%.

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The KeyNews take

Why it matters

The AI chatbot market is shifting rapidly. ChatGPT's dominance is eroding as Google's Gemini scales, signaling a fundamental change in user preference and competitive dynamics that will reshape investment thesis and platform strategy.

The key facts

5 to know
  1. ChatGPT web traffic share: 77.6% → 53.7% (24-point drop in 12 months)

  2. Google Gemini web traffic share: 7.3% → 26.7% (19.4-point gain)

  3. Data source: Similarweb

  4. Caveat: Web traffic only; excludes API usage and mobile app usage

  5. Timeline: 12-month period (May 2025–May 2026)

Go to the source

The Decoderthe-decoder.com

Publisher excerpt: ChatGPT's website traffic share dropped from 77.6% to 53.7% in just twelve months, according to Similarweb. Google Gemini is the biggest winner, jumping from 7.3% to 26.7%. The numbers only cover web traffic, though, not API usage or apps.
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