Consumers Aren’t Ready To Delegate Payments To AI Agents
Nobody is talking about the real blocker for agentic commerce: it's not technology, it's trust.
Why it matters
As AI agents move from research to deployment, consumer trust and willingness to delegate financial decisions emerge as a critical adoption barrier—not technical capability. This shapes product strategy and go-to-market for any company building autonomous shopping agents.
The key facts
8 to knowForrester research on consumer readiness for AI agents handling payments
Trust identified as primary barrier to agent adoption in commerce
Consumer delegation hesitancy in financial decision-making
Published June 2026 — agentic commerce moving into mainstream visibility
Consumer willingness to delegate payments to AI agents is low
Trust identified as primary barrier to AI agent adoption in financial transactions
Source: Forrester research/survey data on consumer sentiment
Published June 2026 — recent consumer research on AI agent readiness
Go to the source
Forrester Blogforrester.com
Publisher excerpt: AI agents may soon be able to shop and pay on consumers’ behalf. But today, most consumers aren’t willing to hand over the keys - trust is the real barrier. Learn more.