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ToolsThe story, in brief

DALL·E now available in beta

OpenAI just opened DALL·E to 1 million people. Here's the pricing model that matters.

Reporting by OpenAI Blog 1 min brief
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The KeyNews take

Why it matters

OpenAI's first major product rollout of generative AI to mass users signals the shift from research demos to monetizable products. The freemium model (monthly free credits + $15 paid tiers) becomes the template for AI product-market fit.

The key facts

10 to know

  1. 1 million users from waitlist invited over coming weeks

  2. Free monthly credit allocation with refill model

  3. $15 per 115-generation credit pack

  4. Beta launch to 115 countries

  5. Published July 20, 2022 (early DALL-E monetization phase)

  6. 1M users invited from waitlist over coming weeks

  7. Freemium model: free monthly credits + $15 per 115 generations

  8. 115-generation increments as pricing unit

  9. 115 countries availability mentioned in URL context

  10. Beta availability marks shift from research to production

Go to the source

OpenAI Blogopenai.com

Publisher excerpt: We’ll invite 1 million people from our waitlist over the coming weeks. Users can create with DALL·E using free credits that refill every month, and buy additional credits in 115-generation increments for $15.
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