Google Makes It Easy to Deepfake Yourself
Google just shipped video deepfake tools to millions. The safety implications are about to get real.

Why it matters
Google's Flow platform now includes generative video and avatar creation capabilities, democratizing deepfake technology at scale. This is a critical inflection point for synthetic media governance and raises immediate questions about misuse detection, consent verification, and regulatory readiness in the AI product layer.
The key facts
5 to knowGoogle overhauled Flow AI creation software
New video model added to Flow
Avatar/selfie video generation tool launched
Democratized access to deepfake-grade video synthesis
Published May 2026 — recent product rollout
Go to the source
Wired AIwired.com
Publisher excerpt: Google’s overhaul of its AI creation software, Flow, includes a new video model and a tool for generating selfie videos called avatars.
