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Google will put more links to websites in AI Overviews - Ars Technica

Google just added more links to AI Overviews. Here's why your SEO strategy needs to shift.

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Why it matters

Google is expanding AI Overviews with increased website links and expert labeling, signaling a pivot toward blending generative AI search results with traditional web discovery. This affects how companies optimize for AI-driven search and compete for visibility in Google's new search paradigm.

The key facts

9 to know
  1. Google expanding links within AI Overviews feature

  2. New 'Expert Advice' labels applied to Reddit and social media posts

  3. 5 new ways to explore web with generative AI in Search announced

  4. Published May 8, 2026

  5. Multiple outlets reporting on feature rollout (Ars Technica, Mashable, Search Engine Journal, CNET)

  6. New integration of Reddit and social media posts labeled as 'Expert Advice'

  7. Multiple search result types being included in AI mode

  8. Feature addresses transparency and source attribution in AI search results

  9. Part of broader 'generative AI in Search' initiative

Go to the source

Reuters Technologynews.google.com

Publisher excerpt: Google will put more links to websites in AI Overviews Ars Technica 5 new ways to explore the web with generative AI in Search blog.google Google AI mode labels some Reddit and social media posts as ‘Expert Advice’ Mashable New AI Search Links, Core Update Winners And Losers – SEO Pulse Search…
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