Nebius, Lambda and CoreWeave Say ‘No’ to TPUs Amid Google’s Push
Google's $billions TPU bet is hitting a wall: The three companies best positioned to distribute its chips just said no.
Why it matters
Google's strategy to expand TPU adoption beyond Google Cloud faces skepticism from major neocloud providers who remain locked into Nvidia. The company is now pivoting to direct deals and creative financing rather than broad ecosystem distribution—revealing a fundamental challenge: building chip market share when 99% of the market already wants something else.
The key facts
8 to knowNebius reports 99% of customer demand is for Nvidia GPUs, not TPUs
Lambda, Nebius, and CoreWeave executives publicly declined TPU adoption plans
Google shifting from multi-neocloud distribution to focused partnerships (e.g., Fluidstack for Anthropic)
Google guaranteeing billions in leases and debt for TPU deployments
Pichai: Google will target 'select group of customers' in financial services and frontier AI, not ubiquitous distribution
Google exploring joint ventures and special purpose vehicle financing for TPU leasing
Coatue Management launching data center venture for AI infrastructure (Fluidstack, Anthropic)
KKR securing $10B+ for AI infrastructure development and operations
Go to the source
The Informationtheinformation.com
Publisher excerpt: Good morning! Anissa here. We’ve been tracking Google’s effort to expand the reach of its tensor processing units for quite a while, and two developments last week helped us understand where things are actually headed. On one hand, Google said on its earnings call that it plans to sell its TPUs…