ToolsThe story, in brief
OpenAI looks to take on Anthropic with $100 per month ChatGPT Pro subscriptions
$100/month. OpenAI just launched ChatGPT Pro to directly compete with Claude's paid tier.
The KeyNews take
Why it matters
OpenAI is expanding its monetization strategy with a premium subscription tier targeting power users and developers. This signals intensifying competition with Anthropic's Claude subscription offerings and represents a shift in how OpenAI packages AI capabilities for revenue growth.
The key facts
4 to know$100 per month pricing for ChatGPT Pro
Expansion of Codex (AI-powered coding assistant) access
Direct competition with Anthropic's Claude pricing strategy
Published April 9, 2026 on CNBC
Go to the source
CNBC Technologycnbc.com
Publisher excerpt: The new ChatGPT plan expands access to OpenAI's AI-powered coding assistant Codex.