People really hate AI, so why can’t they get enough?
People claim to hate AI. Then they use it anyway. Here's the paradox reshaping how companies build.
Why it matters
A behavioral contradiction—public skepticism coexists with rising AI adoption—reveals a gap between stated values and actual use patterns that enterprises must account for in deployment strategy and user acceptance planning.
The key facts
8 to knowSpringboards CEO framing: 'self-loathing AI' designed for response variety
Article explores the paradox of AI adoption despite stated public dislike
Published October 5, 2026 in MIT Technology Review
Interview-driven narrative; no quantified adoption or sentiment data supplied
Springboards CEO framed their LLM strategy as 'self-loathing AI' — designed for variety over alignment with mainstream preference
Article published October 5, 2026; anecdotal reporting from summer conversations
No quantified adoption data, no measured sentiment shift, no industry-specific deployment outcomes provided
Framing is opinion/analysis, not reporting of a discrete workplace change or policy
Go to the source
MIT Technology Reviewtechnologyreview.com
Publisher excerpt: Over the summer I talked to the CEO of Springboards, a startup building an LLM that’s designed to come up with a wider variety of responses than its mainstream rivals do. At the start of the call, he said something that’s been stuck in my head since: “We often say that we’re a self-loathing AI…