Rabbit Is Back, This Time With an AI Agent App
Rabbit bet wrong on hardware. Now it's betting on your phone.
Why it matters
A failed AI hardware play pivots to cross-platform agent software — a test case for whether agent UX can drive mainstream adoption outside dedicated devices.
The key facts
9 to knowRabbit launches OS3, a cross-platform AI agent application
Shift from dedicated R1 hardware device to software on existing screens (phones, tablets, desktops)
Two-year pivot: hardware-first strategy abandoned in favor of agent app distribution
CEO Jesse Lyu steering product direction
Rabbit launching OS3, a cross-platform agent app
Product moves from dedicated R1 hardware to screens consumers already own
Two-year repositioning after hardware-first strategy
Agent shipping as a software product, not hardware
Targets phones and desktops as distribution channels
Go to the source
Wired AIwired.com
Publisher excerpt: Two years after trying to sidestep mobile apps with dedicated AI hardware, Rabbit is launching OS3, a cross-platform agent that lives on the screens you already use.