Salesforce introduces new AI agents to automate sales, support tasks
Salesforce rolls out production AI agents across sales and support—not pilots, but GA features in its core cloud platform.

Why it matters
Salesforce is shipping autonomous agents as standard product features in its widely-deployed CRM and support systems. This is a significant real-world agent deployment story: Agentforce Coworker moves from experimentation to general availability, targeting the two workflows (sales, support) where enterprises have the most immediate ROI pressure.
The key facts
10 to knowSalesforce introduces new AI agents for sales and support automation
Agents built into Agentforce Coworker—embedded in company's cloud services
Most features generally available today; remainder launching in phased rollout
Targets sales and technical support teams as primary use cases
Part of Salesforce's broader agent-first product strategy
New AI agents for sales and technical support tasks
Built into Agentforce Coworker automation tool
Integrated across multiple Salesforce cloud services
Most features generally available today; rollout in phases
Published September 11, 2026
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Publisher excerpt: Salesforce Inc. today introduced a series of artificial intelligence agents designed to make sales and technical support teams more productive. The agents are rolling out alongside a new version of Agentforce Coworker, an automation tool built into several of the company’s cloud services. Most of…