WorkThe story, in brief

UK's job market is splitting in two as AI demand surges while knowledge work postings crater

9.4%. That's the share of UK job postings now mentioning AI—up from 2% in 2023. Meanwhile, traditional knowledge work is collapsing.

Illustration of two anonymous hands arranging task cards around an amber tool on a shared desk.
People, judgement and the changing nature of work.AI illustration by KeyNews
The KeyNews take

Why it matters

The UK labor market is bifurcating in real time: AI skills are in acute demand while marketing, management, and other knowledge roles are contracting. This is the first measurable, region-level evidence of AI-driven workforce displacement hitting a major economy.

The key facts

5 to know
  1. AI mentions in UK job postings rose from ~2% (2023) to 9.4% (2026)

  2. Knowledge work postings (marketing, management) declining while AI-related roles surge

  3. Indeed identifies 'two-speed labor market' dynamic

  4. UK labor market data; regional displacement pattern emerging

  5. Timeframe: 3-year trend (2023–2026)

Go to the source

The Decoderthe-decoder.com

Publisher excerpt: AI now appears in 9.4 percent of British job postings, up from about 2 percent in 2023, according to Indeed. Overall hiring is falling in knowledge work fields such as marketing and management, but AI-related listings are rising fast. Indeed calls it a "two-speed labor market."
Read original report
Back to today's editionMore work news

Keep reading

Related stories

More from Work