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Vercel WAF for Blob is now in beta

Vercel just brought enterprise security to object storage. WAF for Blob is now in beta—rate limiting, geo-blocking, and scraper protection at the edge, zero code changes.

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The KeyNews take

Why it matters

Vercel is extending its Web Application Firewall to blob storage, giving developers edge-native security for unstructured data without infrastructure changes. Relevant for founders building data-heavy apps or dealing with bandwidth abuse.

The key facts

16 to know
  1. Vercel WAF for Blob now in beta

  2. Available on all Vercel plans

  3. Rules evaluate at edge (IP, country, path matching)

  4. Four action types: deny (403), challenge (browser), rate limit (429), redirect/log

  5. Single dashboard toggle activation

  6. No code changes, URL changes, or proxy required

  7. Shared rule set across all protected stores (not per-store scoping)

  8. OWASP Core Ruleset not supported for object delivery

  9. Server-side requests matching challenge rules currently blocked during beta

  10. Vercel WAF for Blob now in beta across all plans

  11. Protection rules evaluate at edge (IP, country, path matching)

  12. Available actions: deny (403), challenge, rate limit (429), redirect, log

  13. No code changes required; single dashboard toggle to enable

  14. One ruleset covers all protected stores on a team

  15. OWASP Core Ruleset not supported (targets dynamic app traffic, not object delivery)

  16. Challenge rules require browser interaction (server-side requests blocked during beta)

Go to the source

Vercel Blogvercel.com

Publisher excerpt: The can now protect a Vercel Blob store. The same rules that guard your deployments (deny, challenge, rate limit) now apply to blob traffic with no changes to your code, blob URLs, or . Vercel WAF@vercel/blob Every blob is already served through , so protection is a switch on the store, not a new…
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